Based on the recorded conversations between ‘Superstar’ Brigid Polk and Warhol, ‘Pork’ was the first of two plays conceived by the pop artist. It opened in 1971 and, following a brief period in New York, travelled to London where it was an outrageous success. Stemming from his days as a commercial artist in the 1950s, Warhol had always excelled at promoting himself. This poster is an example of his clever marketing technique. Warhol’s name was itself a brand and by incorporating it into the title, alongside a prominent image of himself, he successfully draws on his own celebrity as a marketing tool.